For Sale: M.A.D.1 Edition by MB&F, Ref. MAD1RED - Limited Edition of only 1,500 pieces
Condition: Unworn, mint condition with factory case wrap and buckle stickers
Contents: Full set complete with box, sleeve, felt pad, pamphlet and blacklight
Details:
The MB&F M.A.D. 1 watch was created as an expression of appreciation and connectivity to the wider community of watch enthusiasts and supporters of MB&F (Maximilian Büsser and Friends). Here's a closer look at the key reasons behind its creation:
Thank You to the Community: The M.A.D. 1 was initially conceived as a gift to the "Friends" of MB&F, which includes collectors, supporters, and members of the watch industry who have supported the brand throughout its journey. It was a way for Maximilian Büsser, the founder, to give back to this tight-knit community in a meaningful and memorable way.
Accessibility and Inclusion: While MB&F is known for creating ultra-high-end and complex machines (often with prices to match), the M.A.D. 1 was designed to be more accessible. By doing so, it opened up the possibility for a broader audience to own a piece of the MB&F ethos without the typical high entry barrier. This inclusivity helps foster a larger community of enthusiasts who can experience the brand’s unique approach to watchmaking.
Showcasing Brand Philosophy and Creativity: The M.A.D. 1 reflects MB&F's philosophy of pushing the boundaries of traditional watchmaking by introducing innovative designs and mechanical concepts. It features a radical design with a centrally mounted triple-blade rotor on the top, visible through a sapphire crystal, which is quite distinct from conventional watch designs. This serves as a testament to the brand's creative spirit and engineering prowess.
Extension of the M.A.D. Galleries: MB&F’s M.A.D. Galleries are spaces where mechanical and artistic designs converge. The M.A.D. 1 extends this concept into a wearable format, embodying the gallery's ethos of creativity and mechanical art in a piece that can be carried and appreciated in everyday life.
In summary, the MB&F M.A.D. 1 was created not just as another product, but as a symbol of gratitude, a tool for broader inclusion, and a showcase of innovative design, all of which are central to the core values of MB&F.
For Sale: M.A.D.1 Edition by MB&F, Ref. MAD1RED - Limited Edition of only 1,500 pieces
Condition: Unworn, mint condition with factory case wrap and buckle stickers
Contents: Full set complete with box, sleeve, felt pad, pamphlet and blacklight
Details:
The MB&F M.A.D. 1 watch was created as an expression of appreciation and connectivity to the wider community of watch enthusiasts and supporters of MB&F (Maximilian Büsser and Friends). Here's a closer look at the key reasons behind its creation:
Thank You to the Community: The M.A.D. 1 was initially conceived as a gift to the "Friends" of MB&F, which includes collectors, supporters, and members of the watch industry who have supported the brand throughout its journey. It was a way for Maximilian Büsser, the founder, to give back to this tight-knit community in a meaningful and memorable way.
Accessibility and Inclusion: While MB&F is known for creating ultra-high-end and complex machines (often with prices to match), the M.A.D. 1 was designed to be more accessible. By doing so, it opened up the possibility for a broader audience to own a piece of the MB&F ethos without the typical high entry barrier. This inclusivity helps foster a larger community of enthusiasts who can experience the brand’s unique approach to watchmaking.
Showcasing Brand Philosophy and Creativity: The M.A.D. 1 reflects MB&F's philosophy of pushing the boundaries of traditional watchmaking by introducing innovative designs and mechanical concepts. It features a radical design with a centrally mounted triple-blade rotor on the top, visible through a sapphire crystal, which is quite distinct from conventional watch designs. This serves as a testament to the brand's creative spirit and engineering prowess.
Extension of the M.A.D. Galleries: MB&F’s M.A.D. Galleries are spaces where mechanical and artistic designs converge. The M.A.D. 1 extends this concept into a wearable format, embodying the gallery's ethos of creativity and mechanical art in a piece that can be carried and appreciated in everyday life.
In summary, the MB&F M.A.D. 1 was created not just as another product, but as a symbol of gratitude, a tool for broader inclusion, and a showcase of innovative design, all of which are central to the core values of MB&F.
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